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We Live to Build

▶️ [WLTB] Friendship isn't a sales funnel

Published 4 months ago • 1 min read

Have you ever been talking to someone at an event, and you can instantly tell they are just looking over your shoulder to find their next lead?

Personally, I stopped going to events because I was tired of "networkers" who network just to network but don't want to build real relationships.

That's why I'm working to teach founders how to do it in a better way.

This week on the podcast, I sat down with Charles Lee to discuss why treating human connection like a transaction will ultimately hold you back. Charles shares the incredible story of how dragging himself to an unpaid, rainy-day speaking gig led to a 15-year relationship with one of his largest clients.

In the interview we cover:

  • Why business almost always flows naturally from genuine relationships, not forced sales pitches.
  • Why you need to stop asking boring questions like "what do you do?" and start digging into what actually drives people's passions.
  • How your intense eye contact or blank stare might be accidentally pushing potential connections away.
  • Why every driven entrepreneur must eventually pause and ask themselves: "When it's all said and done, how much is enough?".

Stop treating people like leads and start building a real network.

​Watch the full interview here.

Sean Weisbrot

Founder, We Live To Build

30 N Gould Street, Suite R, Sheridan, WY 82801
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We Live to Build

We teach founders the networking playbook of 8+ figure operators so they can build relationships, not algorithms.

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